Bio-Oil® was launched in Australia, scars and stretch marks specialist, distributed by Innoxa.
Has created the scars and stretch marks category, representing $14 Million with only 3 skus in 2018.
Bio-Oil® brand was transferred from Innoxa to Aspen Pharmacare.
New packaging launched.
Bio-Oil® becomes Skincare oil, naming the original product and elevating Bio-Oil® to an umbrella brand, in order to welcome line extension.
Bio-Oil® becomes a skincare brand and launches Dry Skin Gel.